Purchases vs non-participants
× 5.2
Dynamic Reward personalizes the response per user journey. It is the response to the user time and attention, and the catalyst that brings them into the ad voluntarily.
See the proofWe care about the KPIs you care about. Redemption rate, return after first reward, opt-in to the next campaign. Measured by the advertisers themselves on the metrics that prove voluntary participation.
Dynamic Reward is an AI-personalized engine that adapts to each user purchase journey. The right reward at the right moment turns one interaction into a habit.
Inside the apps your users open every day. Fintech, telco, commerce — 500+ premium publishers.
Quizzes, missions, learning loops — let the product be experienced directly, not just shown.
Collaboration ads close the loop in one path. From engaged user to confirmed order without leaving the surface.
Retargeting powered by who actually engaged. The next campaign starts smarter than the last.
Every reward is AI-tuned across multiple criteria: the user state, the campaign goal, the moment in the journey. The reward itself adapts as users move through it.
A brand-publisher co-built ad. Users complete a mission and buy with a reward in the same flow. Olive Young's flagship format.
An interactive carousel that lets users browse multiple SKUs in one tap. Clicks land directly in cart.
Not a single impression but a multi-day mission flow. Shortens the distance from discovery to purchase.
A short quiz about the product. Active learning that builds a natural purchase intent.
Measured by the advertisers themselves. The participation that came back voluntarily, the engagement that compounded across the chain, the retention that held a month later.
Buzzvil's collaboration ads with Olive Young drove participating users to buy 5.2× as often as non-participating ones. The effect held for twelve days after the campaign closed.
Click-to-purchase lift on new-collection launches, measured against the retailer's own non-participating cohort.
Read the caseROAS lift on retargeting campaigns built on first-party engagement signals from rewarded interactions.
Read the caseReady to be earned?
Tell us your retention goal. We will bring the reward engine, the surfaces, and the team to turn first interactions into habits.